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When
Thursday, 22 October 2026
7:00 pm – 10:00 pm Amsterdam time
On ADE Thursday, Foam and Echobox present an evening of music and storytelling inspired by In Her Own Way / شوية وراجعة , Yomna El Beyaly ‘s outdoor exhibition on Mercatorplein. Developed as part of Foam’s collaboration with Middle East Archive , a platform dedicated to celebrating and reimagining visual narratives from the Middle East and North Africa, the programme invites audiences to engage with the exhibition’s themes through sound, conversation, and collective exchange. For one evening, Echobox takes over Aladdin’s Notenhoek , a beloved local business that has long been part of daily life on Mercatorplein. In this intimate and unexpected setting, Karmel , Noise Diva , and ZINEB share musical selections alongside personal stories, cultural references, and sources of inspiration. Moving beyond the traditional DJ set, the programme creates space for listening, reflection, and dialogue. Through sound, the artists respond to themes that resonate throughout El Beyaly’s work: identity, femininity, community, and the ways women see, define, and represent themselves and one another. Free event. RSVP for your spot through the link. About the exhibition: In Her Own Way / شوية وراجعة is a public-space exhibition by Egyptian-French photographer Yomna El Beyaly, presented by Foam and Middle East Archive. Through photographs made in Cairo, El Beyaly explores identity, femininity, and everyday life, creating a visual world shaped by colour, movement, intimacy, and personal perspective. The exhibition is on view at Mercatorplein from 1 to 29 October 2026.
MENA artists to support: Noise Diva
Line-up: Karmel (US) / Noise Diva / ZINEB (NL)
